Nothing’s going to bring him down.  Jason Dussault knows he has a product worth paying for.  During these tough economic times he has had to face a few realities, but still believes there is a strong clientele base for his apparel line.  Jason believes that people will pay for a high quality item, they just won’t buy as many.  In a time where individuals have begun to feel socially conscious about showing off their designer wear out of guilt, Dussault Apparel doesn’t carry the same stigma as Gucci or Louis Vuitton.

Jason has always insisted on his clothing meeting the highest standards.  His shirt is made from bamboo, because it’s better for the environment.  His face is on it, because he has been heard saying, “there’s no point having your own company, if you can’t put your face on a shirt!”